McDonald’s on marketing The Legend of Maula Jatt

We’ve recently advised McDonald’s Pakistan on its brand integration and promotion agreement with the producers of The Legend of Maula Jatt

The movie is the highest-grossing film produced in the history of Pakistan and has broken all previous records at the box-office. The film is directed and written by Bilal Lashari and has been produced by Ammara Hikmat and Asad Jamil Khan under the production banner of Lashari Films. It is an adaptation of the 1979 cult classic film Maula Jutt.

Lahore-based Bakhtawar Bilal Soofi, Zeerak Elahi and Anza Mahmood advised on the matter.

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